The Algerian Blue Economy ecosystem witnessed a significant boost with the official kick-off of the Blue2Market program in Oran. Launched on the sidelines of the International Fisheries and Aquaculture Fair (SIPA 2025), the program marks the beginning of an intensive support journey for startups and innovative projects focused on the blue economy value chains in Algeria. The initiative is being implemented by the innovation hub and incubator, Leancubator, and is a crucial part of the broader Blue Economy Program.
High-Level Institutional Commitment
The launch event successfully convened all key stakeholders of the Blue Economy Program, underscoring a unified, high-level commitment from national and international partners. The program is financed by the European Union in Algeria and is a collaborative effort with two key Algerian government entities: the Ministry of Agriculture, Rural Development and Fisheries, and the Ministry of Knowledge Economy, Startups and Micro-enterprises. This multi-partner structure is designed to provide startups with the necessary institutional backing and market access required for success in this specialized sector.
Focusing on Market Viability and Value Proposition
The official kick-off was not just a formality; it immediately transitioned into a hands-on training and practical workshop led by Leancubator. The initial sessions focused on two fundamental pillars of startup success: market segmentation and value proposition design.
Participants, representing innovative projects within the blue economy, engaged in collaborative exercises and concrete exchanges to directly apply the learned concepts to their own ventures. This emphasis on practical application, personalized feedback, and collective dynamics is central to the Blue2Market methodology, aiming to lay a robust foundation for building market-ready, sustainable businesses.
Driving Sustainable Entrepreneurship in Algeria
The Blue2Market program is positioned to be a major catalyst for innovation that leverages Algeria’s extensive maritime potential. By nurturing startups in areas such as fisheries, aquaculture, and other related blue economy sectors, the initiative seeks to foster sustainable job creation, enhance economic diversification, and prepare these innovative projects for successful fundraising and market entry. It aligns directly with the national strategy to promote a knowledge-based, innovative economy.
About Leancubator
Leancubator is an innovation hub and incubator based in Algeria, specializing in the design and implementation of support programs for sustainable and innovative entrepreneurship. It focuses on connecting startups, corporations, institutions, and territories to drive impactful solutions, particularly in sectors related to the green and blue economies. Leancubator plays a vital role in the Algerian startup ecosystem by providing incubation, technical assistance, mentoring, and support for international partnerships.
