The e-commerce platform Freeziana.com has signed a strategic cooperation agreement with Saudi Arabia’s Social Development Bank (SDB). This partnership is designed to support and empower “Productive Families” and freelancers within the Kingdom’s burgeoning crafts sector.
A Strategic Partnership for the Saudi Crafts Sector
The agreement aims to create an integrated journey for Saudi artisans, providing them with a comprehensive support system that includes craft training, business accelerators, access to production lines, and pathways to new markets. The collaboration is focused on increasing sales for local artisans, ensuring the sustainability of their projects, and developing high-quality national craft products.
Freeziana.com’s Expansion into the Kingdom
This partnership is a cornerstone of Freeziana.com’s expansion into Saudi Arabia. The company has identified the Kingdom as its new launching point for planned regional and global growth, highlighting the strength and potential of the Saudi market. The agreement was signed in the presence of senior bank officials, including Mr. Abdullah bin Saad Al-Ruwais, the EVP for the Business Sector at SDB.
About the Partners
- Freeziana.com: An e-commerce marketplace specializing in handmade craft products and craft supplies. The platform is now expanding its operations into Saudi Arabia to support local artisans.
- Social Development Bank (SDB): A key government financial institution in Saudi Arabia focused on providing a range of financing products to support social development, empower small businesses, and encourage freelance work.
Looking Ahead
This partnership between a specialized e-commerce platform and a major national development bank is set to build a powerful and sustainable ecosystem for the Kingdom’s craft sector. By combining targeted training with direct market access, the initiative aims to empower local artisans, preserve cultural heritage, and create new economic opportunities in line with Vision 2030.
