Kuwait-based cross-border e-commerce platform Ubuy has announced a new partnership with regional Buy Now, Pay Later (BNPL) giant Tabby. The integration introduces flexible installment payment options for Ubuy’s customers in Saudi Arabia and the United Arab Emirates, aiming to enhance the international shopping experience for users in two of the GCC’s largest markets.
Enhancing Cross-Border Shopping with Flexible Payments
Through this new integration, shoppers on Ubuy’s UAE and Saudi Arabian platforms can now split their purchases into more manageable payment plans directly at checkout. The collaboration allows customers to divide their payments into up to four interest-free installments, providing greater financial flexibility and accessibility to Ubuy’s extensive catalog of millions of international products.
The process is designed for convenience, featuring a seamless and instant approval system. Customers can select Tabby as their payment method, choose their preferred plan, and complete the transaction in seconds, with subsequent payments scheduled automatically.
Meeting Regional E-Commerce Demands
The partnership aligns with the significant growth of the e-commerce sector across the GCC and the increasing consumer demand for flexible payment solutions. By integrating a leading regional fintech player like Tabby, Ubuy strengthens its localized strategy, combining global product access with payment methods tailored to local preferences.
“Customer convenience has always been at the core of Ubuy’s growth strategy,” said Dhari AlAbdulhadi, Founder and CTO of Ubuy. “By integrating Tabby, we are giving our customers in Saudi Arabia and the UAE greater financial flexibility while maintaining the seamless international shopping experience Ubuy is known for.”
This move underscores Ubuy’s commitment to reducing friction in cross-border commerce and making global brands more accessible and affordable for its expanding customer base in the region.
About Ubuy
Ubuy is a cross-border e-commerce platform that provides customers with access to millions of international products across numerous categories, including electronics, fashion, beauty, and home goods. Operating in multiple countries, Ubuy aims to enable a seamless global shopping experience for its users.
Source: Zawya


