Property Finder, a leading real estate search platform in the MENA region, has launched a first-of-its-kind Home Valuation feature equipped with a six-month forecast. The new tool, available exclusively on the Property Finder app, is designed to bring greater transparency and data-driven confidence to property decisions for buyers, investors, homeowners, and renters across the region.
Human-Powered AI For Future Value Predictions
Moving beyond traditional valuation methods that rely solely on past sales data, Property Finder’s new feature delivers AI-powered home value estimates by combining proprietary data, market sentiment, and expert insights. The company calls this hybrid approach “human powered AI,” leveraging millio
s of data points from decades of its operations to build an intelligence model that reflects real-world market dynamics.
This allows the tool to respond in real-time to market momentum and localized shifts in demand, empowering users to answer critical questions about fair value, investment potential, and future worth. Users can also track a portfolio of up to 10 properties, making it easy to monitor the performance of a primary home or investment asset in one place.
Addressing The Market’s Number One Concern
In a market often characterized by rapid shifts, the feature introduces a much-needed layer of clarity. According to consumer studies conducted by Property Finder, home valuation is the single biggest factor driving property decisions, yet it also remains the greatest source of uncertainty.
“Time and again, our research shows that valuation is the number one concern for both buyers and sellers,” said Fernando Fanton, Chief Product and Technology Officer at Property Finder. “With our new Home Valuation feature, we’re giving people a clear, data-driven view of what a property is worth today – and, importantly, what it could be worth in the future.”
Fanton added, “This is about more than numbers. It’s about restoring confidence and removing the uncertainty that so often clouds the buying process. The Home Valuation feature gives people clarity at the moment they need it most, helping them make informed decisions about what is often the biggest financial commitment of their lives — their home.”
Evolving The Real Estate Platform
The launch signals a significant step in the real estate industry’s broader AI transformation. It reflects a strategic shift for property platforms, moving from static search listings towards intelligent, conversational interfaces and end-to-end user journeys. By offering sophisticated data tools, the monetization model is also evolving from simple advertising to providing valuable insights, transactions, and services.
This innovation reinforces Property Finder’s position as a category-defining platform in the MENA real estate landscape, committed to empowering consumers with technology that simplifies and informs their journey.
About Property Finder
Property Finder is a leading real estate digital platform in the Middle East and North Africa (MENA) region. It offers a comprehensive set of listings for sale or rent, along with data, insights, and tools to help users make informed property decisions. Headquartered in Dubai, UAE, the platform operates across multiple countries, connecting millions of property seekers with agents and developers.
Source: Zawya
