Jada 30, with support from the Social Development Bank, has launched ‘Next up,’ a national annual program designed to empower Saudi startups and micro-enterprises in their growth and expansion phase by connecting them with investment and financing opportunities.
At a Glance
- Opportunity Type: Investment and Growth Program
- For: Saudi startups (2-5 years old) in the growth/expansion stage
- Key Benefits: Investor Matching, Pitching Events, Networking, Access to Funding
- Application Deadline: November 13, 2025
- Location: Events in Jeddah, Madinah, Buraydah, Riyadh (Open to all KSA startups)
Program Overview
‘Next up’ aims to accelerate the growth of promising ventures by linking them with key players in the investment community. The program includes a series of challenges held across four major cities, from which 20 projects will qualify for the final Demo Day and the “Entrepreneurial Projects Avenue” event in Riyadh. This final showcase provides a direct platform for startups to pitch to a wide array of investors and corporate supporters, opening doors for investment and sustainable growth.
Key Benefits
- Investor Access: Connect with a network of over 100 of the most prominent investors in the Kingdom.
- Funding Opportunities: Gain access to various investment portfolios with a total value of up to SAR 500 million.
- Strategic Growth: Get a valuable opportunity to re-evaluate your company, renew strategies, and enhance your growth and expansion plans.
- Market Visibility: Increase your local and international exposure through nominations for conferences, exhibitions, and forums.
Eligibility Criteria
To be eligible for the program, startups must meet the following conditions:
- Age: The startup must be between two and five years old.
- Stage: Must be a startup or micro-enterprise in the expansion/growth phase with existing revenues and a scalable product or service.
- Legal Status: Must be officially registered in Saudi Arabia. The company must be Saudi, or one of its founders must be a Saudi national.
- Team: Must have a founding team of at least two people.
- Commitment: Founders must be fully committed to attending all program stages, including workshops and pitching events.
Key Dates and Schedule
- Application Deadline: November 13, 2025
- Jeddah Challenge: November 3-6, 2025
- Madinah Challenge: November 10-13, 2025
- Buraydah Challenge: November 23-26, 2025
- Riyadh Challenge: November 30 – December 3, 2025
- Final Demo Day (Riyadh): December 23, 2025
How to Apply
Applications are now open and can be submitted through the official program website. The deadline for registration is November 13, 2025.
Apply here for the Next up Program.
About the Organizers
‘Next up’ is an annual national program organized by Jada 30 and supported by the Social Development Bank (SDB). Jada 30 is an initiative by the SDB that aims to support and stimulate entrepreneurship in an innovative environment. The program enhances the bank’s role as a key enabler of the entrepreneurship ecosystem in the Kingdom.
Learn More: Next up Program
