Snowflake, the Data Cloud company, has announced a new cloud deployment in the UAE, running on Amazon Web Services (AWS). This strategic expansion allows UAE-based organizations to leverage Snowflake’s single, unified platform while keeping their data within the country, addressing critical data sovereignty and compliance requirements.
The launch aims to empower local public and private sector entities to accelerate their digital transformation and build advanced data-driven applications, including those powered by AI and machine learning.
Strengthening Local Data Sovereignty
A key driver for this deployment is the increasing need for local data residency. By enabling customers to store and process their data within the UAE’s borders, Snowflake helps them comply with national data protection regulations and industry-specific mandates. This move is designed to provide businesses with enhanced performance, lower latency, and the security of a local data infrastructure.
Leading UAE enterprises, including Emaar and GIG Gulf, are already using Snowflake’s Data Cloud to break down data silos and drive business insights.
A Partnership Driving Regional Growth
This expansion builds upon a strong global partnership between Snowflake and AWS. The two companies have jointly achieved over $2 billion in sales through the AWS Marketplace, highlighting the significant customer demand for Snowflake’s platform on AWS.
Mohamed Zouari, General Manager, Middle East, Turkey, and Africa, at Snowflake, commented on the launch, “The UAE is a hub of innovation, and we are excited to bring the power of Snowflake’s Data Cloud to the heart of this dynamic economy. Our collaboration with AWS allows us to meet our customers’ demands, helping them to comply with local data residency requirements and securely collaborate on data to unlock new value.”
Echoing this sentiment, Yasser El-Abd, Vice President of MEA Sales at AWS, stated, “We are excited to strengthen our collaboration with Snowflake. This will allow customers in the UAE to benefit from the full value of Snowflake’s data platform, running on AWS, to innovate and build new applications and services for their customers, at scale and with the highest levels of security.”
Empowering UAE’s Digital Transformation
The new deployment is poised to be a catalyst for innovation across the UAE. It provides a robust platform for businesses to unify their data, run complex analytics, and develop sophisticated AI models. This local presence ensures that organizations can fully harness the power of their data to make informed decisions and maintain a competitive edge in a rapidly evolving digital landscape.
About Snowflake
Snowflake enables every organization to mobilize their data with Snowflake’s Data Cloud. Customers use the Data Cloud to unite siloed data, discover and securely share data, and execute diverse AI/ML and analytic workloads. Wherever data or users live, Snowflake delivers a single data experience that spans multiple clouds and geographies.
Source: Zawya
