Dubai-based Ambl, the real-time discovery and reservations app, has unveiled a significant update featuring a multilingual AI chat assistant designed to make dining out as simple as sending a message. The new feature aims to transform how users find and book spots at the city’s top restaurants, bars, and beach clubs.
A Conversational Approach to Dining Out
Ambl’s new AI chat moves away from traditional filters and forms, allowing users to make requests conversationally. Whether a user is craving a “sunset cocktail bar in JBR” or a “romantic dinner in DIFC,” the platform delivers instant, personalized recommendations based on their vibe, time, and location. The assistant currently understands English, Arabic, French, and Russian, catering to the diverse population of the UAE and beyond.
“No forms, no filters, no scrolling. Just tell Ambl what you want, and it handles the rest,” says Aaron Solomon, founder of Ambl. “Think ChatGPT but for dining out.”
Seamless Integration and Personalization
Through direct integration with major global booking systems, the new chat interface provides live availability from partner venues, allowing users to search, book, and confirm reservations instantly within the app. The AI-powered system is also adaptive; the more a user interacts with it, the more it learns their preferences to provide increasingly tailored suggestions for experiences like date nights, group dinners, and exclusive events.
Strategic Growth Across MENA and Beyond
This latest update marks a significant step for Ambl in the hospitality tech space, focusing on a model that reflects how people actually plan outings: socially and spontaneously. Already live across the UAE and the UK, the company is set to continue its expansion into new international markets, further solidifying its position as an innovator in the sector.
About Ambl
Ambl is a real-time discovery and reservations platform connecting restaurants, bars, pubs, and beach clubs with guests seeking instant, tailored booking experiences. Through AI-powered search and direct system integrations, Ambl helps venues increase visibility, reduce friction, and convert demand at the moment of intent.
Source: Zawya
