Liabify, a fintech company and part of Dubai Founders HQ, has announced a strategic partnership with the UAE-based Sharia-compliant financial institution Mawarid Finance. The collaboration marks the launch of LiaPay, a prepaid Platinum Mastercard designed to enhance the financial wellness of middle-income workers across the UAE.
Bridging the Gap with Earned Wage Access
A core feature of the new LiaPay card is its integrated Earned Wage Access (EWA) capability. This innovative tool allows employees to access a portion of their earned salary through a dedicated app before their scheduled payday, providing a crucial liquidity solution for managing short-term cash flow needs without resorting to traditional credit.
The LiaPay platform aims to be a comprehensive financial hub for its users. Beyond EWA, it will offer seamless digital account creation, remittances, instant payments, and a suite of other tools designed for effective day-to-day financial management.
A Strategic Partnership for Financial Inclusion
The initiative operates within Mawarid Finance’s established and regulated financial framework, ensuring security and compliance. Under the partnership, Mawarid Finance provides the necessary regulatory oversight and Sharia-compliant financial services, while Liabify contributes the platform’s advanced digital infrastructure and technology.
This collaboration aligns with the UAE’s broader national efforts to expand financial inclusion by providing all segments of the workforce with secure and regulated access to modern digital financial services.
Leadership on the New Initiative
Rashid Al Qubaisi, CEO of Mawarid Finance, commented on the partnership’s vision.
“Our collaboration with Liabify is a testament to our commitment to delivering accessible and innovative financial solutions, empowering customers to manage their finances with confidence, flexibility, and security.”
Allan Villegas, CEO of Liabify, highlighted the focus on user experience and financial health.
“At Liabify, we are meticulously crafting and delivering innovative digital experiences that prioritise financial wellness, providing users with an intuitively seamless and highly secure way to manage their finances.”
About Liabify
Liabify is a Dubai-based fintech company focused on developing innovative digital platforms that promote financial wellness. As a member of Dubai Founders HQ, it specializes in creating secure and user-friendly financial technology solutions.
About Mawarid Finance
Mawarid Finance is a UAE-based financial institution offering a range of Sharia-compliant financial services. The company is committed to providing innovative and accessible financial solutions within a regulated framework.
Source: Fintech News Middle East
