Abu Dhabi’s Hub71-based agri-trade FinTech leader, Maalexi, has announced a landmark development in the Web3 space with its plan to build the World’s First Agricultural Asset Token Exchange (MAATEX). The exchange will be developed on the high-performance Avalanche blockchain, aiming to redefine how global food and agricultural commodities are traded, owned, and delivered through the tokenization of real-world assets (RWAs).
Tokenizing the Global Food Supply Chain
MAATEX will create a new digital marketplace where global buyers and suppliers can transact verified agricultural commodities using Maalexi Agri Tokens (MATs). Each MAT will represent a secure, tradeable token for insured, audited, and legally-owned agricultural RWAs that are securely stored in Maalexi-nominated warehouses or are in transit with assigned shipping agencies.
This innovative approach is designed to enable instant ownership transfer and immediate cross-border settlements, bringing unprecedented speed and transparency to the sector. By providing digital assurance of procurement and performance, the exchange aims to build a new standard of trust in an industry often plagued by complexity and risk. All MATs will be backed by insured inventory and insured receivables from world-class insurers, ensuring financial-grade reliability.
Built on Proven RWA Performance
The launch of MAATEX is built upon Maalexi’s proven real-world success in de-risking food supply chains. The company’s RWA systems have already delivered millions of kilograms of agricultural produce and executed thousands of blockchain smart contracts. This has resulted in a supply failure rate of less than one percent, a stark contrast to the 50 percent industry average, and has boosted buyers’ capital efficiency by 72% by reducing cash conversion cycles.
Maalexi’s ecosystem of ten core technologies—including VeriPass, CredIQ, ContractIQ, and TrustPrice—will power the tokens, embedding deep intelligence and multiple layers of risk data to ensure continuous validation and performance assurance throughout the procurement journey.
Leadership on the Future of Agri-Trade
Dr. Azam Pasha, Co-Founder and CEO of Maalexi, highlighted the need for innovation in the sector. “Global food supply chains will require greater speed, trust, and full transparency as cross-border trade becomes more complex. On Avalanche we will build a tokenized exchange where every agri asset will carry built-in assurance and will move instantly across global markets.”
Rohit Majhi, Co-Founder and CTO of Maalexi, emphasized the technical foundation of the exchange. “By deploying this system on Avalanche, we will gain sub-second finality, massive scalability, and institutional-level security. This combination will allow us to deliver instant settlements, verified asset ownership, and a programmable framework for trusted food and agricultural trade.”
Khalid Dannish, MENA Head at Ava Labs, commented on the partnership’s impact. “By launching MAATEX on Avalanche, Maalexi is creating a new digital market infrastructure where tokenized agricultural assets can move with full transparency and embedded assurance. Avalanche’s enterprise-grade architecture provides the speed, trust, and scalability needed to power tokenized cross-border commodity flows.”
Abu Dhabi’s Growing Digital Asset Ecosystem
As a Hub71 startup, Maalexi is scaling within Abu Dhabi’s dynamic technology ecosystem, benefiting from access to global partners and investors through the specialist ecosystem Hub71+ Digital Assets. The creation of MAATEX underscores the momentum of Abu Dhabi-based tech companies in advancing real-world asset tokenization and building next-generation digital trade infrastructure.
About Maalexi
Maalexi, headquartered in the United States with its main office in Abu Dhabi, is a next-generation agri-trade fintech platform empowering verified Small and Medium Enterprises (SMEs) to participate confidently and seamlessly in cross-border food and agricultural trade. By embedding proprietary data, patented technologies, and blockchain-anchored security into every transaction, Maalexi reduces operational risk, improves capital efficiency, and strengthens trust across global supply chains. By unifying AI, IoT, real-time risk data, and blockchain, Maalexi delivers faster, more secure, and more transparent trade for SMEs while building the foundation for a tokenized agri-asset economy.
Source: Zawya
