Proptech startup Rewa has officially launched its digital rent payment and rewards application across the United Arab Emirates, introducing a new platform designed to modernize the rental market for both tenants and landlords. The launch follows the successful closure of a seed funding round from a consortium of prominent regional and international investors.
The funding was backed by Qatar Development Bank, Plug and Play, Neocity Invest, Startup Wise Guys, Second Century Ventures (REACH MENA), and several senior executives from leading GCC real estate firms. While the financial terms of the deal were not disclosed, the capital will be used to fuel the company’s expansion across Dubai, the broader UAE, and eventually the wider GCC region.
Modernizing a Traditional Market
In a real estate market where rent is still predominantly paid through post-dated cheques and manual bank transfers, Rewa offers a streamlined digital alternative. The platform allows tenants to pay rent online via card or bank transfer without needing to alter existing rental contracts.
A key feature of the app is its loyalty program. Users earn “Rewa Points” for every on-time payment, which can be redeemed with over 150 global and local partners in sectors like travel, retail, dining, and groceries. These points can also be applied toward future rent payments, utilities, or even long-term housing investments with select UAE developers.
A Dual-Sided Value Proposition
For landlords and property managers, Rewa provides a comprehensive dashboard to digitize and automate rental collections. The system offers automated payment tracking, digital receipts, and streamlined workflows that align with UAE rental regulations, including DLD and Ejari processes. This is designed to improve rent collection predictability, minimize manual follow-ups, and provide cheque-like security within a digital framework.
The company has also opened its landlord onboarding platform, Rewa Alliance, to property owners across the UAE with no setup fees. Early adopters reportedly range from boutique landlords to mid-sized portfolios and institutional operators.
About Rewa
Rewa is a UAE-based proptech company that offers a digital platform for rent payments and rewards. The application allows tenants to pay their rent online and earn loyalty points, while providing landlords and property managers with tools to automate payment tracking and streamline collection processes. Rewa operates in alignment with UAE consumer protection regulations and is a participant in the Dubai Land Department’s Real Estate Evolution Space innovation program.
Source: MEA TechWatch
