Value Makers Studio (VMS), in partnership with Social Innovation Academy (SIA) Pakistan, has launched “Bridge Pakistan,” a focused cross-border initiative designed to help Pakistani startups access and expand into the Saudi market. Hosted during the 27th edition of ITCN Asia in Lahore, this program connects high-potential founders with investors and ecosystem builders to create actionable pathways for growth.
At a Glance
- Opportunity Type: Market Access & Cross-Border Initiative
- For: Pakistani Startups and Founders across all sectors
- Key Benefits: Saudi market entry insights, investor networking, and strategic introductions
- Event Date: January 18, 2026 (10:00 AM – 1:00 PM)
- Location: Lahore Expo Centre (during 27th ITCN Asia)
- Organizer: Value Makers Studio (VMS) & Social Innovation Academy (SIA) Pakistan
Program Overview
Bridge Pakistan is a strategic initiative aimed at moving startups from interest to action regarding the Saudi Arabian market. The program serves as a bridge between the Pakistani and Saudi ecosystems, offering targeted content on market entry, funding dynamics, and sector-specific opportunities.
Taking place during ITCN Asia, the session brings together founders, investors, and ecosystem leaders. The goal is to enable Pakistani founders to validate their market expansion strategies and build the necessary relationships for long-term cross-border growth.
Key Benefits
Selected participants will gain access to an exclusive environment designed to accelerate their entry into the Kingdom of Saudi Arabia (KSA):
- Market Intelligence: Gain deep insights on Saudi market entry requirements and regulations.
- Funding Dynamics: Understand the investment landscape and funding opportunities within KSA.
- Strategic Networking: Connect directly with Saudi partners and ecosystem builders.
- Curated Pitching: Present your startup to relevant stakeholders and investors.
- Expansion Validation: Receive feedback to validate and refine your market expansion strategy.
Eligibility Criteria
The program is open to Pakistani founders and startups looking to expand their operations. Based on the application requirements, eligibility includes:
- Geography: Startups based in Pakistan or currently operating in the Pakistani market.
- Stage: Open to various stages of development (from MVP/Pre-seed to Growth/Scale-up) that are ready to explore cross-border expansion.
- Sector Agnostic: Open to all industries, including Fintech, AgriTech, HealthTech, E-commerce, EdTech, and Construction.
- Requirement: Applicants must have a pitch deck ready for submission.
How to Apply
Founders interested in attending the session and exploring Saudi market opportunities must submit an application form, including their elevator pitch and pitch deck.
Event Date: January 18, 2026 Apply Here: Official Application Form
About Value Makers Studio (VMS)
Value Makers Studio (VMS) is a Venture Studio based in Riyadh that helps MENA entrepreneurs and global startups succeed in the Saudi market. By providing comprehensive guidance, technical development, and access to capital and connections, VMS focuses on innovation and risk reduction to help startups achieve their business goals and secure a strong position in the KSA economy.
Learn More: Value Makers Studio LinkedIn


