Abu Dhabi Business Women Council Partners with du to Fuel Women-Led SMEs

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The Abu Dhabi Business Women Council (ADBWC) has signed a Memorandum of Understanding (MoU) with leading telecom provider du to help women-led businesses in Abu Dhabi thrive in a digital world. The collaboration will provide members of the council with special offers on du’s services, enhancing their access to essential technology and digital tools.


Key Highlights

The new partnership is set to provide a significant boost for women entrepreneurs in the capital:

  • Strategic Partnership: A collaboration between the Abu Dhabi Business Women Council and du.
  • Core Mission: To provide women-led SMEs with the necessary technology to succeed in a digital economy.
  • Key Offering: Special offers on du’s services, including mobile, fixed, and office wireless connections.
  • Economic Impact: The initiative aims to drive innovation, close the technology gap, and increase women’s participation in the UAE’s economy.

A Commitment to Empowering Women Entrepreneurs

This collaboration is a key part of the ADBWC’s commitment to helping women turn their business ideas into reality. By partnering with a major technology provider like du, the council is addressing one of the key challenges for many SMEs: access to affordable and essential technology.

Her Excellency Noora Al Tamimi, a Board Member of the ADBWC, highlighted the council’s dedication to this mission, noting that this partnership will provide the necessary technology for women-led businesses to succeed in a digital economy.


A Strategic Collaboration for a Digital Future

The partnership represents a significant step forward in how the telecom sector can support business growth and help more women participate in the UAE’s economy. Fahad Al Hassawi, CEO of du, said the partnership acknowledges the important role women play in the economy and that the goal is to create new opportunities for women, drive innovation, and help close the technology gap so that women can compete on a global scale.

Source: SME10X

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