The GSMA has launched its AI for Impact (AI4I) MENA Initiative at MWC26 Doha, bringing together mobile operators, governments and technology partners to support the development and rollout of AI-powered services across the region.
The initiative includes operators such as Beyon, du, Ooredoo, Turkcell, Vodafone and Zain, alongside international organisations, academic institutions and private-sector companies. According to the announcement, the group will work to turn regional AI goals into practical public services and new growth opportunities.
The launch follows consultations with MENA operators, including an initial workshop hosted by Turkcell in Istanbul on 15 October 2026, followed by a meeting at MWC Doha.
The programme will focus on connecting operators’ connectivity, data, infrastructure and service-delivery capabilities with expertise from the wider AI ecosystem. Skills development, responsible AI governance and policy guidance will also support collaboration between operators, regulators and public-sector organisations.
Source: MWC Doha
