Cairo-based fintech PayMint, a company specializing in payroll and payment solutions for SMEs, has announced a partnership with digital healthcare platform Vezeeta. The collaboration will provide employees of companies using PayMint’s payroll cards access to Vezeeta’s integrated medical services.
Quick Facts
- PayMint partners with digital health company Vezeeta.
- Provides access to “Shamel” medical services network.
- Targets employees of SMEs using PayMint payroll cards.
- Aims to enhance employee satisfaction and loyalty.
Beyond Payroll: A Play for Value-Added Services
The move signals PayMint’s strategy to expand beyond its core financial services, aiming to increase client loyalty by embedding value-added benefits directly into its platform. By offering Vezeeta’s “Shamel” solutions, business owners within the PayMint network can now provide their employees with subscriptions to a comprehensive suite of medical services. This includes access to outpatient clinics, hospitals, and a wide network of pharmacies.
Norhan Refaat, Business Development and Strategic Partnerships Officer at PayMint, described the partnership as a milestone in the company’s push to build lasting trust with its corporate clients. “Enhancing employee loyalty and building trust are a core part of the company’s strategy,” she stated. “The partnership with Vezeeta comes within the framework of this ongoing strategy to build lasting trust with our corporate clients and employees.”
Refaat added that PayMint has achieved customer satisfaction rates exceeding 98% for its payment and payroll services and is focused on developing products that support SME growth and financial inclusion.
Integrating Fintech and Healthtech for a Better User Experience
This partnership builds on an existing relationship where PayMint already provides Vezeeta with payment and transfer management solutions. The new integration deepens the collaboration, combining financial technology with digital health services to improve the overall employee experience in the Egyptian market.
“We are pleased to increase the level of cooperation with PayMint so that its corporate and individual clients can benefit from Vezeeta’s diverse healthcare solutions and services,” said Nardine Magdy, Product Marketing Manager at Vezeeta. “This cooperation also reflects the optimal use of financial technology and digital healthcare services to improve employee experience and provide innovative solutions to the Egyptian market.”
About PayMint
PayMint is an Egyptian fintech company that provides payment and payroll management solutions for small and medium-sized enterprises. Its platform offers secure tools for managing transfers, payments, and payroll disbursements to help businesses increase efficiency.
About Vezeeta
Vezeeta is a digital healthcare company operating in the Middle East and Africa. The platform connects patients with doctors, clinics, hospitals, and pharmacies, offering services like online booking, teleconsultations, and medication delivery.
Source: Zawya
