Lebanon-founded startup Blend has processed $1.35 million in transaction value through its AI-powered event management and ticketing platform, according to the company. It serves organizers in Lebanon, the UAE, Canada and the US, and announced its opening in Dubai in October 2026.
Blend brings ticket sales, payments, marketing, guest communication and check-in into one platform for conferences, concerts, festivals and other live events. Its AI assistant, Blenny, lets organizers use plain English to review sales, prepare event websites, draft messages, build campaign audiences and organize entry operations.
Blenny works with an organizer’s event data and can carry out supported tasks after approval. The founders demonstrated the assistant at Creator Summit, where it answered a live question about audience numbers.
Blend is also the official ticketing platform for Step Dubai 2027, taking place on February 3 and 4 at Dubai Internet City. In Lebanon, the company expects the Christmas events it supports to attract around 200,000 people over a season lasting more than a month.
Blend was founded by Leo Tchennozian, Rayad Mghames and Joseph Zakhour. The company said its founders learned to build the product themselves, with the experience shaping its focus on customer feedback and practical AI tools.
Source: LEB Business
