Fahy, a rising Saudi game development studio, has secured a $1.75 million strategic investment from leading VCs Impact46 and Merak Capital. The funding will accelerate the studio’s mission to develop high-quality, commercially successful mobile games from Saudi Arabia for a global audience.
By the Numbers
The investment comes as the Saudi gaming market shows explosive growth:
- $1.75 Million: The strategic investment raised by Fahy.
- 24 Million: The number of gamers in Saudi Arabia, highlighting a massive local market.
- 67%: The percentage of the Saudi population that are gamers.
- 3+ Games: The number of titles currently in Fahy’s ambitious development pipeline.
From Local Accelerator to Global Publisher
Founded in early 2023, Fahy has been on a rapid growth trajectory. After transforming from an indie team into a scalable studio through NEOM’s exclusive LevelUp accelerator, the company secured a publishing partnership with Kwalee, gaining access to world-class expertise in user acquisition and global game publishing. This investment marks the next major milestone in its journey.
A Focus on Hybrid-Casual Gaming
Fahy is strategically focused on the hybrid-casual genre, which blends simple, accessible gameplay with deep, meaningful progression. “Today’s mobile gamers want more than fleeting experiences,” said Hani Hashem, CEO and Co-founder of Fahy. “Our goal is to create games that are instantly fun yet endlessly rewarding.” The studio’s pipeline includes titles like the monster-collecting RPG RAWR, the fast-paced football game Footy Traps, and the chaotic multiplayer Heist Party.
Investor Confidence in a Booming Market
Investors are betting on both Fahy’s vision and the strength of the Saudi gaming ecosystem. Basmah Al Sinaidi, Managing Partner at Impact46, noted that “Fahy is one of the unique Saudi studios that possess great potential.” Abdulelah Alshareef, VP of Venture Capital at Merak Capital, added, “The gaming industry in Saudi Arabia is evolving rapidly, and we see tremendous potential in homegrown studios like Fahy… Our investment reflects our belief in their vision and our commitment to fostering the growth of Saudi Arabia’s gaming sector.”
Building a Gaming Powerhouse
This investment is a testament to the growing support for local talent within the Kingdom. With a large and highly engaged domestic player base that outspends global counterparts, Saudi Arabia is well-positioned to become a dominant force in the industry. The backing of studios like Fahy is a crucial step in realizing the nation’s ambition to become a global gaming hub.
Source: Zawya
