UAE-based adtech startup JustAd has secured $5 million from angel investor Imad Jomaa to expand beyond the MENA region. The investment stage and the company’s valuation were not disclosed.
Founded in 2025 by Ahmed Elsayed, JustAd operates an AI-powered marketing platform for managing, tracking and analysing campaigns across Meta, TikTok, Snapchat and Google Ads. Its tools include campaign analysis, attribution, product catalogue management and unified reporting.
The startup also offers Advertise Now, Pay Later, an embedded financing solution that lets businesses launch campaigns immediately and repay media spending in instalments of up to 12 months. According to the company, the model is designed to address cash-flow constraints faced by small and mid-sized advertisers.
JustAd said it will use the funding to build local sales and customer support teams, adapt its platform for new markets and strengthen partnerships with major advertising platforms. It plans to begin onboarding customers in its first new markets in early 2027.
Source: Wamda
