Subotiz, an AI-powered growth and payments platform for subscription-based digital businesses, has officially made its regional debut at the MONEY20/20 Middle East 2025 conference in Riyadh. The company introduced its comprehensive infrastructure designed to simplify and optimize recurring payments for digital-first businesses across the MENA region.
A Unified Solution for Recurring Payments
Subotiz aims to address common challenges faced by scaling digital businesses, including fragmented payment systems, complex international compliance, and high customer churn. The platform offers a complete Merchant of Record (MoR) solution with multi-gateway support, allowing businesses to offload the complexities of tax compliance, fraud management, and payment processing. By providing a unified hub that integrates AI, revenue optimization, and operational agility, Subotiz enables companies to focus on growth while the platform handles the underlying payment infrastructure.
Key Platform Features
During the event in Riyadh, Subotiz showcased several core capabilities of its all-in-one platform. Key highlights included AI-driven automation tools that predict customer churn and trigger renewals to improve retention. The platform also features next-generation payment processing with over 200 methods in 28 languages and AI-powered routing to ensure higher transaction success rates. Other features presented were a fully brandable, conversion-optimized Smart Checkout and a robust compliance framework covering GDPR and other cross-border requirements.
Relevance For The MENA Digital Economy
The entry of Subotiz into the MENA market is timely, as the region’s digital economy continues to expand rapidly. For local startups and scale-ups in sectors like SaaS, AI tools, Web3, and digital entertainment, managing subscriptions and international payments is a significant operational hurdle. A comprehensive platform like Subotiz can empower these businesses to scale globally with greater confidence and efficiency. With a proven track record of processing over $5 billion in global transactions, Subotiz provides a robust infrastructure for regional pioneers.
“Debuting at MONEY20/20 Middle East is a milestone for Subotiz,” said Jeff Li, CEO of Subotiz. “We are proud to present a full-stack solution that empowers digital pioneers in SaaS, AI tools, Web3, and entertainment applications to grow faster and more securely.”
About Subotiz
Subotiz is a next-generation subscription and payment infrastructure platform designed for global digital businesses. By combining flexible subscription management, global payment routing, AI-powered automation, and comprehensive compliance capabilities, Subotiz empowers businesses to scale their subscription operations with intelligence and confidence. The company operates independently with a global team spanning payments, SaaS, and AI expertise.
Source: Zawya
