Facebook has officially launched a standalone Creator Studio app for iOS, giving creators AI-powered tools to understand performance, engage with audiences and manage their communities. The rollout follows several weeks of testing with selected creators.
The app’s AI creator assistant provides recommendations based on a creator’s content style, performance, audience engagement and goals. It can answer questions such as when to post and what audiences are saying in comments, while allowing creators to ask follow-up questions.
Creator Studio also includes an AI-powered comment tool that identifies important comments and drafts replies in the creator’s tone. Creators can review, edit and approve those responses before publishing them, according to Facebook.
A daily priorities feed highlights tasks such as reviewing the latest post’s performance, tracking progress toward goals and flagging comments that may need a response.
The app is currently available to all creators on iOS in the United States and Canada. The launch comes as Facebook competes with platforms including TikTok and YouTube for creator attention.
Source: TechCrunch
