Etisalat Egypt is expanding its support for startups and women entrepreneurs while preparing to launch a project aimed at reducing child labour in Minya’s quarries, the company said.
The company’s current startup efforts include The Shift Innovation Challenge, a year-round program focused on women’s health solutions. The initiative is run by the Etisalat Egypt Foundation in partnership with UNFPA, Flat6Labs, Etisalat Business and the Norwegian Embassy.
The program supports startups working in healthtech, AI in healthcare, reproductive and maternal health, mental health, and sports technology. It combines online and in-person training, workshops, mentoring and business development support. Startups also receive help testing market fit, refining their business models and preparing investor presentations.
The program includes a selection bootcamp, an innovation challenge and a final Showcase Day, where selected startups will present to investors, partners and ecosystem stakeholders. Participating teams must include two to three active founders, with at least one founder maintaining a presence in Egypt during key program stages.
Separately, the Etisalat Egypt Foundation is preparing to launch “Safe Work To Save Life” in Minya. According to the company, the project will support families through microfinance-backed income-generating activities, helping create alternatives to sending children to work in quarries and reducing related health risks.
Source: Fintech Gate


