UAE-based customer intelligence startup Cobi has raised $1M in a pre-seed round led by Lunara Partners, with participation from Plug and Play, Annex Investments and Spring.
Founded in 2024 by Darren Edmund and Botlhale Mosoane, Cobi develops an AI-powered platform that analyses behavioural, transactional, product and engagement data. The company said its technology helps businesses identify changes in customer behaviour, recommend next actions and connect those decisions to existing workflows.
Cobi will use the funding to expand enterprise deployments across the Middle East and international markets, enhance its customer intelligence and recommendation capabilities, and automate more of the process linking customer data with business decisions.
The startup said it is working with enterprises including Mastercard, Emirates Flight Catering, Presight AI and Lari Exchange. It also recently announced a five-year agreement with eNovate, a subsidiary of eFinance Investment Group, to integrate its intelligence infrastructure across a digital payments ecosystem.
Edmund, Cobi’s co-founder and CEO, previously worked in data-driven digital transformation, while co-founder and CTO Mosoane has experience building technology across startups and global enterprises.
Source: Wamda
