In a strategic move to insulate the local manufacturing and trade sectors from global disruptions, the Abu Dhabi Investment Office (ADIO) has partnered with logistics provider 7X to launch ADEED. The new UAE Supply Chain Support Platform utilizes artificial intelligence to maintain business continuity, securing the flow of raw materials and industrial inputs across the emirate and the wider country.
Quick Facts
-
ADIO and 7X launched the ADEED supply chain platform.
-
The platform uses AI to secure trade and logistics.
-
Partners include Abu Dhabi Customs, ADDED, ADCCI, and ADQCC.
Orchestrating Trade Resilience in Abu Dhabi
ADEED functions as an integrated ecosystem designed to manage logistics cycles and protect trade flows as the regional economy evolves. The platform merges ADIO’s business support capabilities and market insights with the operational infrastructure of 7X.
Acting as the primary logistical enabler, 7X manages both domestic and international linehaul operations across air, road, and sea. This allows businesses to address immediate supply chain requirements with coordinated operational responses and fulfillment-related services.
AI Integration and Multi-Entity Collaboration
At an operational level, ADEED leverages AI to extract actionable insights from trade data. The system structures supply chain requests, identifies specific logistical gaps, and instantly connects businesses with the relevant trade expertise to maintain production schedules.
When the Abu Dhabi Chamber of Commerce & Industry (ADCCI) Trade Working Group identifies operational challenges, the platform monitors and routes these requests through a network of strategic government partners.
The Abu Dhabi Department of Economic Development (ADDED) supports the core economic architecture, while Abu Dhabi Customs directly addresses import and export bottlenecks at local ports. Concurrently, the Abu Dhabi Quality & Conformity Council (ADQCC) conducts conformity assessments to verify alternative sourcing channels, guaranteeing that businesses have access to qualified, reliable suppliers.
Public-Private Synergy for Economic Growth
The joint initiative aligns with Abu Dhabi’s broader strategy to position itself as a resilient, globally connected hub for manufacturing and investment.
Mohamed Ali Al Kamali, Chief of Industry and Trade at ADIO, stated: “The UAE leadership continues to take proactive steps to ensure the resilience of our economy and supply chains, and ADIO is proud to support the vital manufacturing sector. By spearheading the ADEED platform, ADIO teams are providing businesses with guidance based on real-time market insights to help maintain supply chain continuity to advance Abu Dhabi’s economic growth ambitions.”
Tariq Al Wahedi, Group Chief Executive Officer of 7X, added: “ADEED reflects exactly the kind of public-private collaboration that builds long-term supply chain resilience, where public sector leadership and operational capability come together to support business continuity in a practical and timely way. Through our sector-wide network of strategic partners, 7X is committed to enabling responsive, coordinated solutions that keep supply chains moving.”
Al Wahedi also noted that 7X ultimately aims to expand ADEED’s reach nationwide to support businesses across all the emirates.
About Abu Dhabi Investment Office (ADIO)
The Abu Dhabi Investment Office (ADIO) is the primary government vehicle responsible for accelerating Abu Dhabi’s economic transformation. Through comprehensive business support services, ADIO assists local and foreign investors in establishing and scaling their operations within the emirate. The entity focuses on enabling sectors such as manufacturing, tourism, and technology, facilitating access to international markets while driving long-term economic growth.
Source: Zawya
