Saudi Arabia-based sportstech startup ElGoat has closed a $266,000 seed round led by Trigon, bringing the company’s valuation to $2.66 million. Founded in March 2026 by Mohammed Almunajem, ElGoat is developing a knowledge-based football prediction platform aimed at engaging fans beyond simple viewing.
Quick Facts
- Startup: ElGoat
- Funding: $266,000 Seed
- Valuation: $2.66 million
A Skill-Based Alternative to Betting
ElGoat positions itself as a free-to-play alternative in a market often dominated by betting. The platform challenges users to predict match outcomes, exact scores, and specific goal scorers.
Accuracy earns players points, allowing them to compete on global leaderboards or in private leagues with friends. The scoring system is designed to reward both fundamental and advanced football knowledge, covering major competitions like the English Premier League and the Saudi Roshn League.
Tapping Into MENA’s Digital Sports Market
The startup’s launch comes as demand for interactive sports experiences continues to rise across the Middle East. The region’s young, mobile-first demographic shows a strong appetite for digital engagement with their favorite sports. ElGoat aims to capture this audience by transforming passive football consumption into an active, competitive experience.
Fueling Product and Regional Growth
The fresh capital will be used to advance product development, ramp up user acquisition efforts, and finance expansion into new regional markets. The company’s goal is to establish a strong presence within the MENA sports gaming ecosystem.
About ElGoat
Founded in 2026 by Mohammed Almunajem, ElGoat is a Saudi-based sportstech company. It offers a free-to-play, skill-based football prediction platform that allows fans to compete by forecasting match details and earning points for accuracy.
Source: Wamda
