The Dubai Culture and Arts Authority (Dubai Culture) has renewed its strategic partnership with LinkedIn, launching the seventh season of its “e-Learning” initiative. The program will provide 2,000 free memberships to entrepreneurs and professionals in Dubai’s creative sectors, granting them access to the platform’s vast library of online courses to build future-ready skills.
Quick Facts
- 2,000 free educational memberships offered
- Access to over 24,000 specialized courses
- 175% growth in UAE creative users since 2022
- Partnership has run successfully since 2020
Fueling Dubai’s Creative Economy
The continuation of this partnership highlights a core part of Dubai’s strategy to cement its status as a global hub for culture and innovation. By investing in local talent, the initiative aims to boost the creative industries, a key pillar of the emirate’s knowledge-based economy. The program is designed to equip creatives with practical skills that support their professional growth and help them build sustainable careers, aligning with Dubai’s long-term economic vision.
Dubai Culture is encouraging entrepreneurs and skilled professionals to register for the initiative to enhance their competitiveness in the job market and explore new creative avenues.
Access to Global Expertise
The free memberships offer exclusive access to a content library of more than 24,000 specialized courses on LinkedIn Learning. Taught by international experts, the training modules cover a wide range of topics critical for today’s creative professionals, including entrepreneurship, administrative skills, and technical specializations.
A key focus is on emerging technologies, enabling participants to explore tools and applications in generative AI. The goal is to help creatives develop their ideas, enhance the economic value of their products, and transform their projects into scalable, innovative businesses that contribute to Dubai’s growing creative landscape.
Tracking Growth and Impact
Since its launch, the e-Learning initiative has demonstrated significant traction. Between 2022 and 2025, the number of creative professionals in the UAE registered on the platform jumped by 175%, far outpacing the global growth rate of 104% during the same period.
The engagement numbers further underscore its success. By the end of 2024, participants had completed over 53,500 training courses, viewed more than 265,000 educational videos, and logged over 16,800 hours of training. Popular learning tracks have included AI, entrepreneurship, and personal branding, reflecting the evolving needs of the region’s creative workforce.
About The E-Learning Initiative
The E-Learning initiative is a strategic collaboration between the Dubai Culture and Arts Authority and LinkedIn. First launched in 2020, it provides free access to premium educational resources for creatives, entrepreneurs, and professionals in the UAE, aiming to foster talent development and support the growth of Dubai’s creative economy.
Source: 25h.app
