Bahrain-based ARRAY Innovation and digital auction platform Mazad have launched a strategic engagement to expand the use of artificial intelligence across Mazad’s marketplace operations during Gateway Gulf 2026.
The initiative brings together two companies in the Mumtalakat portfolio. ARRAY’s AI and technology specialists will work with Mazad’s team on data analytics, process automation and customer experience, with the aim of making the platform faster and more personalised for buyers and sellers, according to the announcement.
The collaboration will also include knowledge transfer, hands-on capability building and the adoption of global best practices. The companies said the approach is designed to embed ARRAY’s expertise within Mazad’s own teams and support the platform’s growth and expansion plans.
Alaa Saeed, CEO of ARRAY Innovation, said the engagement would focus not only on deploying technology but also on helping Mazad build and expand its own AI capabilities. Mazad CEO Nezar Habib said the partnership would bring advanced AI expertise into the company and make data-driven innovation part of its operations.
The initiative highlights how companies within the Mumtalakat group are combining their capabilities to develop digital solutions in Bahrain.
Source: BIZ Bahrain
