Egyptian fintech Telda has partnered with Beltone Asset Management, a subsidiary of Beltone Holding, to integrate a suite of investment products and mutual funds into its digital platform. The move aims to simplify access to investment solutions for Telda’s user base, directly from their mobile app.
Quick Facts
- Partnership between Telda and Beltone Asset Management.
- In-app access to Beltone’s established mutual funds.
- Zero commission fees on most fund transactions.
Bridging Payments and Investments
The collaboration combines Beltone’s asset management expertise with Telda’s user-focused digital infrastructure. Telda users can now open an investment account within minutes using only their national ID, eliminating the need for paperwork or physical branch visits.
A key feature of the integration is the ability to transfer redeemed proceeds directly to the Telda card. This allows users to instantly use their investment returns for everyday spending or ATM withdrawals, creating a fluid connection between investing and personal finance.
Tapping Into Established Funds
Through the partnership, Telda users gain access to a range of funds managed by Beltone Asset Management. These include the “Meya Meya” fund, the “Sabayek” gold investment fund, and the high-liquidity “B-Secure” fund.
The offering also includes the Shariah-compliant equity fund, “Wafra EGX 33,” providing a diversified set of options for different investor profiles directly within the app.
A Strategic Push for Financial Inclusion
This move is part of a broader strategy for both companies to capitalize on the growth of digital financial services in Egypt and reach a larger, digitally engaged audience.
“This partnership marks an important step toward delivering a more integrated financial experience for our users by bringing together everyday financial services and investment solutions within a single platform,” said Ahmed Sabbah, CEO of Telda.
Khalil El Bawab, CEO of Local & Regional Markets at Beltone Holding, added, “Our partnership with Telda reflects our commitment to broadening access to investment solutions while evolving how investors engage with financial products in an increasingly digital environment.”
About Telda
Founded in 2021, Telda is a leading digital financial platform in Egypt. Licensed by the Central Bank of Egypt and the Financial Regulatory Authority, it is the first app in the country to unify everyday payments, card issuance, and securities investment within a single mobile experience. Telda issues Mastercard-powered prepaid cards and allows users to send and receive money, pay bills, track spending, and now invest in a range of funds and stocks on the Egyptian Exchange (EGX).
Source: Zawya
