Saudi Arabia-based construction materials platform Fitting has raised $1.1 million in its second seed funding round, backed by a strategic investor active across construction materials, contracting and real estate development.
The company said it will use the funding to develop its technology, expand operations, grow its team and support its Saudi market expansion. Fitting is also preparing new services, including improved shipment tracking, artificial intelligence tools and a smart catalogue for construction materials.
Fitting helps real estate developers, contractors, retailers and showrooms manage requests for quotations, compare supplier offers, organise procurement and supply operations, and handle invoices and payments through one digital workflow. Its supplier-side users include manufacturers, importers and other suppliers.
The platform targets challenges such as fragmented communication across phone calls, email and WhatsApp, paper-based invoicing, limited price visibility and difficulty tracking costs and deliveries.
Following the round, Fitting launched its “So Many Problems… One Solution” campaign and introduced Fitting You, with content in Arabic, English, Chinese and Urdu. It also launched Fitting Us, a channel for discussions and specialised content on construction materials and supply chains.
The company said its next phase will focus on product development, operational growth and deeper engagement with sector stakeholders.
Source: EntArabi
